VIP Tiers That Turn Shoppers Into Repeat Buyers

Create spending-based tiers that automatically increase reward rates as customers level up. Customers see their progress, know what it takes to reach the next tier, and have a tangible reason to consolidate their spending with you instead of splitting it across competitors.

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How it works

Give customers a reason to consolidate spending with you instead of your competitors.

Define your tiers

Define your tiers

Set tier names, spending thresholds, and reward percentages.

Customers shop normally

Customers shop normally

Their cumulative spending is tracked automatically.

They level up

They level up

When a threshold is crossed, they advance and earn higher rates.

Higher rewards drive loyalty

Higher rewards drive loyalty

Top-tier customers earn premium rates and keep coming back.

Gamified Progression

Customers see their tier, their progress bar, and exactly how much more they need to spend to unlock the next level. This visibility drives consolidation of spending at your store.

Automatic Advancement

No manual tier management. As customers hit cumulative spending thresholds, they automatically advance and start earning at the higher rate.

Customizable Thresholds

Set the spending thresholds, tier names, and reward percentages that make sense for your business. Most merchants use 3 to 5 tiers.

Another Reason to Choose You Over Competitors

Most customers split purchases across stores because nothing stops them. VIP tiers change that. When a customer is halfway to a better reward rate, they choose you over a competitor. Every dollar already spent makes the next purchase more valuable.

  • Cumulative lifetime spending tracked automatically across all channels
  • Automatic advancement when a customer crosses a threshold
  • Higher reward rates at each tier
  • Customers see their progress and what it takes to reach the next level
How to set up VIP tiers
Another Reason to Choose You Over Competitors

Invest More in Your Best Customers, Less on Everyone Else

A flat reward rate treats a one-time buyer the same as your most loyal customer. Tiers fix that. Your base rate stays low for casual shoppers. Your best customers earn premium rates because they have earned them.

  • Low base rate for casual shoppers, premium rates for top spenders
  • You set the exact reward percentage for each tier
  • Adjust rates anytime from your dashboard
  • Tiers naturally segment your customer base by spending behavior
Invest More in Your Best Customers, Less on Everyone Else

Progress Customers Can Actually See

A tier system customers cannot see does not change behavior. Oshi shows them their tier, reward rate, and a progress bar on every visit. When they advance, they get a branded email. Visibility is the whole point.

  • Progress bar and tier status in the rewards portal and Oshi app
  • Branded advancement emails when they reach a new tier
  • Current reward rate always visible
  • Dollar amount remaining to the next level shown on every visit
Progress Customers Can Actually See

Built to Fit Your Business

Name the tiers, set the thresholds, choose the reward percentage for each level. Most merchants use three to five tiers. Everything works across all connected sales channels and you can adjust it anytime.

  • Custom tier names like Gold, Diamond, VIP, or whatever fits your brand
  • Works across Shopify, WooCommerce, Square, and more
  • Tier rates stack with Bitcoin payment bonuses
  • Create as many tiers as you need
Built to Fit Your Business

Frequently asked questions

Common questions about VIP Tiers.

VIP tiers let you reward your best customers with higher reward percentages based on their cumulative lifetime spending. You create tiers with spending thresholds and set a reward percentage for each one — for example, 1% at Bronze ($100), 2% at Silver ($500), 3% at Gold ($1,000). As customers cross each threshold, they automatically advance and start earning the higher percentage on future purchases. Customers can see their current tier, progress, and how much they need to reach the next level in their rewards portal.
Most businesses use 3-5 tiers. Too few tiers don't create enough progression motivation. Too many make advancement feel impossible. A good structure: Bronze (achievable quickly to hook customers), Silver (regular shoppers), Gold (loyal customers), Platinum (top 5% VIPs). Set thresholds based on your average order value and desired purchase frequency.
Each tier gets its own reward percentage. Start conservative and adjust based on data. For example: Base 1%, Bronze 1.5%, Silver 2%, Gold 3%, Platinum 5%. Your top-tier customers are your most valuable — they're worth investing more in. The increased rewards pay for themselves through higher purchase frequency and larger order values from engaged VIPs.
Customers see their current VIP tier, reward percentage, and progress toward the next tier in their rewards portal. Every purchase reward email also shows their tier status. They can see exactly how much more they need to spend to unlock the next level, creating clear motivation to keep coming back.
Yes. When VIP tiers are active, each tier's reward percentage replaces your base purchase reward rate for customers in that tier. For example, if your base rate is 1% and a customer reaches your Silver tier at 2%, they earn 2% — not 3%. This gives you precise control over what each tier earns without stacking.
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