Bitcoin Back: Rewards Your Customers Actually Value

Traditional loyalty programs give customers points that expire, devalue, and only work in one store. Bitcoin rewards hold real value, never expire, and belong to the customer. That difference changes how people think about your brand.

How it works

Rewards that cost you dollars but feel like an investment to your customers.

You fund rewards in dollars

You fund rewards in dollars

Load your rewards balance using a debit or credit card.

Customers earn real Bitcoin

Customers earn real Bitcoin

Every purchase earns Bitcoin, not points or proprietary tokens.

Bitcoin has real value

Bitcoin has real value

Bitcoin tends to increase in value over time, and customers can see that in their rewards.

They choose what to do

They choose what to do

Redeem for store credit, withdraw to a personal wallet, or simply hold.

Real Value That Grows

Bitcoin is a real asset with a market price that has tended to increase over time. Customers see the dollar value of their rewards, which keeps them engaged with your brand.

Value Beyond Your Store

Rewards that only work in your store feel like a marketing trick. Bitcoin rewards are a real asset customers own, which builds genuine goodwill.

Reach the Bitcoin Community

Offering Bitcoin rewards puts your brand in front of a growing, high-intent community of shoppers who actively seek out Bitcoin-friendly merchants.

A Loyalty Program Your Customers Already Understand

Your customers do not need to know or care about Bitcoin. They earn rewards on purchases, redeem them for store credit, and level up through tiers. It works exactly like any modern loyalty program. The difference is under the hood: instead of proprietary points you invented, their rewards are denominated in a real asset. Customers who never think about Bitcoin use it like any other rewards program. Customers who do become your most vocal advocates.

  • Customers earn and redeem without ever touching a wallet or exchange
  • Store credit redemption works identically to traditional points programs
  • No onboarding friction. Rewards appear automatically after each purchase
  • Bitcoin-curious customers get a concrete reason to choose you over competitors
Learn more about reward redemption
A Loyalty Program Your Customers Already Understand

Why It Outperforms Points

Points are a liability on your books and a rounding error in your customer's mind. The average American belongs to over 16 loyalty programs but is active in fewer than half. Bitcoin rewards break through because they have a real, transparent market value that customers can verify in seconds. There is no conversion chart, no expiration date, and no fine print quietly devaluing what they earned.

  • A real market price customers can check anytime, not "how much is 500 points worth?"
  • An asset that has historically appreciated, giving customers a reason to check back
  • You fund a rewards balance in dollars. Oshi handles the rest
  • Stands out in a sea of interchangeable points programs that customers have learned to ignore
Why It Outperforms Points

A New Customer Acquisition Channel

Your business gets listed in the Oshi merchant directory, where Bitcoin-enthusiast shoppers actively browse for places to earn sats. This is a customer acquisition channel that does not exist with traditional loyalty programs. You are not just retaining existing customers. You are attracting new ones who are specifically looking for Bitcoin-friendly merchants.

  • Bitcoin holders actively seek out and consolidate spending with participating businesses
  • A values-aligned demographic with high purchasing intent and strong word-of-mouth
  • Customer acquisition that costs nothing beyond the rewards you are already offering
  • Brand visibility in a growing community that traditional loyalty programs cannot reach
Learn more about the Oshi Network
A New Customer Acquisition Channel

Works Alongside Everything You Already Do

Bitcoin rewards layer on top of your existing setup. Customers can use discount codes, shop sales, and still earn Bitcoin on the same purchase. No changes to your checkout flow, no new integrations to manage. For stores that already accept Bitcoin payments, Oshi adds the loyalty layer that completes the experience.

  • Stacks with discount codes, promotions, and any existing loyalty offers
  • Integrates with Shopify, WooCommerce, Square, and more out of the box
  • Optional bonus reward rates for customers who pay with Bitcoin
  • Setup takes minutes with no developer resources required
Works Alongside Everything You Already Do

Frequently asked questions

Common questions about Bitcoin Back.

Oshi is a Bitcoin rewards and loyalty platform that helps businesses increase customer retention and lifetime value. Your customers earn real Bitcoin rewards when they shop, refer friends, and engage with your brand - creating a powerful loyalty loop that keeps them coming back. Unlike traditional points programs, Bitcoin rewards have real value from day one.
Bitcoin rewards hold real value that tends to increase over time — unlike points that expire or get forgotten. This creates stronger emotional attachment and higher engagement. Customers feel a stronger connection to a reward they genuinely own, which drives repeat purchases and loyalty.
Most businesses are up and running within 30 minutes using our integrations with Shopify, WooCommerce, Square, Stripe, and other platforms. We provide detailed documentation and dedicated onboarding support to ensure everything is configured correctly for your specific business needs.
Not at all! You simply set your reward rates and rules — we administer the rewards program and our partners handle the rest. Your customers get a seamless experience, and you get detailed analytics on customer behavior without needing any technical Bitcoin knowledge.
No, we focus exclusively on Bitcoin. We believe in Bitcoin's foundation - it's time-tested, proven, and lasting. Other cryptocurrencies come and go, but we wouldn't want to build your business's long-term customer engagement strategy on quicksand. Bitcoin represents the hardest, most durable money ever created. Our laser focus on Bitcoin allows us to build the best Bitcoin rewards platform possible.
Yes! Many businesses switch from platforms like Smile.io, Yotpo, or LoyaltyLion. We can help you migrate customer data and transition smoothly. Your customers will appreciate upgrading from expiring points to real Bitcoin rewards. We'll work with you on a migration plan that minimizes disruption and maximizes customer excitement about the upgrade.
We look for businesses with quality products or services, good customer reviews, professional branding, and values aligned with our community. We want to feature businesses that will provide excellent experiences for Bitcoin shoppers. The approval process is quick - usually within 24-48 hours. Rejection is rare, but we reserve the right to curate our marketplace to maintain quality.
Customers receive branded reward claim emails after purchases (which include their current VIP tier status if tiers are enabled), referral success notifications when someone uses their link, and periodic engagement reminders if they have unclaimed rewards or opportunities. All emails are branded with your business name and colors. Customers can unsubscribe from reward emails anytime, but most don't because they're receiving actual value.
Yes! You can customize the rewards portal with your logo and custom messaging. All reward emails are branded with your business name. Your customers will see a cohesive brand experience from purchase to reward claim to engagement opportunities.
When customers redeem Bitcoin rewards with you for discount coupons, they're making another purchase - driving repeat business. The redeemed amount also replenishes your rewards balance, making your program more self-sustaining. By offering compelling redemption multipliers, you create a powerful incentive for customers to come back and shop again rather than taking their rewards elsewhere.
The redemption multiplier lets you make rewards significantly more valuable when customers redeem them with you instead of withdrawing. For example, if your base reward is 1% and you set a 10x redemption multiplier, customers effectively get 10% off when they redeem with you. Here's how: a customer spends $100, earns $1 in Bitcoin (1%), but that $1 can be redeemed for a $10 coupon (10x value). This drives repeat purchases - customers are incentivized to come back and use their rewards rather than withdraw. You configure redemption options to drive the behavior you want.
We generally recommend making redemptions available after a customer's first purchase to drive that critical second purchase. For example, they earn 1% on their first order, then can redeem those rewards (at a multiplier) on their second order. This creates a built-in incentive to come back. You can configure redemption availability windows based on what drives the best customer behavior for your business.
Customers have complete flexibility with their earned Bitcoin rewards. They can: withdraw to their personal Bitcoin wallet after the holding period, save the Bitcoin in their personal wallet, redeem rewards with your business for discounts (often at multiplied value), or use them however they choose. This real ownership and optionality is what makes Bitcoin rewards so much more valuable than locked-in points programs.
This is like the early internet versus intranets. In the 1990s, companies built walled-garden intranets thinking closed systems would be more valuable. But the open internet - where people and data could flow freely - became infinitely more valuable by making the entire pie bigger. Bitcoin rewards work the same way: giving customers real ownership and the ability to withdraw creates trust, drives adoption, and attracts Bitcoin enthusiasts who actively seek businesses offering real Bitcoin rewards. The interconnected, open ecosystem grows the entire market and brings you more customers than a closed points system ever could. You win by tapping into a global network of Bitcoin users, not by locking customers into your system.

Give your customers a reward they actually care about

90 days free, rewards covered. See the difference Bitcoin makes.